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Blogs More Likely than Social Media to Influence Purchases

Social Media Examiner: “Are you wondering how to influence potential customers and prospects? The latest findings from Technorati’s 2013 Digital Influence Report show that ‘consumers are turning to blogs when looking to make a purchase.’ In fact, blogs rank favorably with consumers for trust, popularity and even influence. Here are some interesting findings [...]

Blogging & Content Marketing Replacing Traditional Marketing

Real Lawyers Have Blogs: “Traditional advertising is rapidly losing out as marketing professionals begin to realize the effectiveness and advantages of content marketing. . . . The number of businesses blogging jumped 29% in the last year, going from 51% of businesses to 65% of businesses blogging. Blogging not only helped businesses gain [...]

Are You Struggling To Get More Business From Your Website?

Legal Marketing Mavens: “Are you driving regular traffic but it feels like no one is taking the next step to pick up the phone and call? . . . A great way to neutralize the overwhelm and capture a prospect’s information anyway–even if they aren’t quite ready to call–is to implement a strategy [...]

75% of Consumers Seeking an Attorney in Last Year Used Online Resources

Larry Bodine of LexisNexis and the Editor in Chief of Lawyers.com wrote an article that should get the attention of attorneys who do not know that the internet is an untapped goldmine of potential new clients. In his article called “Most Consumers Go Online to Look for an Attorney” he says:

What The Highest Converting Websites Do Differently?

Kissmetrics posted an excellent article that examines what websites need to do to convert more visitors into paying customers (aka clients for us lawyers). This is a topic that I need to spend more time understanding. My Arizona Limited Liability Company website has 9,627 visitors during April of 2012, but I only formed [...]

Beware of Blog Posts with Long or Ugly URLs

I got an email today from a lawyer who said check out my article at : http://blog.firmname.com/index.php/estate-planning-2/7-major-errors-in-estate-planning/#more-147. Have you ever gotten an message with a link that is mostly numbers such as www.firmname.com/blog/12/5/030455020110304440500060.phx? I am sure you get lots of email messages that have URLS with a long string of text or numbers [...]

Why Attorneys Should be Bloggers

Do you have your own law blog? Does your law firm have a blog? Do you want to get more clients? Do you want to make more money? Does a bear . . . oh never mind. I am a big advocate of the attorney law blog. It works for me. It can [...]

A Fool-Proof Formula for Easily Creating Compelling Content

Copyblogger is a great website for learning about blogging and website building using WordPress. It’s tag line is “Content Marketing Solutions for WordPress that Work.” I bookmarked this site a few years ago and recommend it for those who want to learn more about using WordPress and getting more traffic to their website [...]

44 Must Read Resources on Content Marketing

The secret to getting a lot of traffic to your website is not really a secret. For those of you who do not know the single most important thing you must do to get lots of visitors to come to your website here it is:

Put lots of high quality content [...]

WordPress Plugins Used on My Law Firm’s Websites

I have used WordPress to create 11 websites (put your cursor on the menu text above that says “My Other Websites” to access one of my other sites), ten of which I created to get more clients and revenue. The only WordPress site I created that is not for my law [...]

Why I Love WordPress for My Law Firm

I love WordPress. WordPress for attorneys is a fantastic tool for generating clients and more revenue. I have been creating my websites using WordPress since 2009. As of today I have created 11 WordPress websites. You can access them from the menu link at the top of this page. Of these 11 sites, [...]

Google Plus & Google’s Rich Snippet

Do you know what a Google “rich snippet” is? Should you? If you want more visitors to your blog or website you need to know what a rich snippet is and how to create them. There are three types of bloggers and webmasters:

those that are clueless about Google +, those that have [...]

Google’s Advice on How to Create High Quality Websites

The following is the beginning of an article on Google’s Webmaster Central Blog called “More guidance on building high-quality sites“

“In recent months we’ve been especially focused on helping people find high-quality sites in Google’s search results. The “Panda” algorithm change has improved rankings for a large number of high-quality websites, [...]

12 Things That Will Kill Your Blog Post Every Time

Neil Patel wrote an excellent article that I recommend bloggers who want to get more visitors read. He describes in detail 12 mistakes bloggers make. They are:

Crafting cute, clever or confusing headlines (or really bad ones) Never linking to old posts Never linking to other bloggers Forgetting to fill out your page [...]

Leveraging Your Blog to Bring in More Work

In a one hour video LexBlog CEO Kevin O’Keefe provides some tough love and explains how he uses his blog and other platforms on the Internet — like Facebook, Twitter, FourSquare, and even text messaging — to build relationships and bring in business. Blogging is an important piece of my internet marketing solution. [...]

WordPress is Most Popular Blog Software

A recent survey by Pingdom found that 48 of the most popular blogs are created with WordPress, up from 32 in 2009. In order the blog platforms by percent of sites using the software are:

48 WordPress 14 Custom 7 Movable type 6 Drupal 5 Gawker 4 Blogsmith 2 Typepad 2 Blogger