PC World: “A small Missouri company with the word ‘Bing’ in its name has sued Microsoft for branding its search engine with the same word, alleging trademark infringement and unfair competition by the software giant. Bing Information Design filed the case in a St. Louis circuit court this week, seeking damages including corrective advertising paid for by Microsoft to eliminate confusion between the brands, the company’s law firm said.”
See “St. Louis-based company alleges unfair competition and trademark infringement.”
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December 24th, 2009 at 3:02 am
The case against MS is definitely more complicated than it might appear at face value. Bing! might be a small company from St. Louis, but if they are suffering damages specifically due to the brand name use it may be considered infringement.
January 9th, 2010 at 6:20 pm
i am a user of Microsofts BING search engine and it is as good as google search. for searching blogs, i think google gives more relevant search results compared bing.
February 4th, 2010 at 8:54 pm
i think that Bing is not as good as Google. Google would still index new websites faster than Bing. Microsoft would still need a lot of catching to do with GoogleBot.
February 18th, 2010 at 9:11 am
I use both Bing and Google search engine and i dont see much difference in their search results. I use google for searching hard to find academic topics and Bing for general search.